Strøget is Copenhagen’s main shopping street and one of Europe’s longest pedestrian streets with a wealth of shops, from budget-friendly chains to some of the world’s most expensive brands.
Big international brands like Hermes, Prada, Max Mara, Gucci, Louis Vuitton, and Mulberry are represented at the end of the street facing up to Kongens Nytorv. If your budget is a little tighter, you will find shops like H&M, Vero Moda and Zara closer to City Hall Square. Strøget is more than shopping, however. Look up and down the side streets during your shopping spree, and you will see several of Copenhagen’s beautiful sights and attractions as well as street entertainers.
The 1,1-kilometre stretch covers the streets Frederiksberggade, Nygade, Vimmelskaftet, and Østergade and runs from City Hall Square to Kongens Nytorv square.